This Edwardian building, built by Lord Rowton in 1903, has been converted to accommodate 250 guestrooms. The hotel is half a mile from the Bullring, Birmingham's glamorous shopping center and one mile from the city center, the Sealife Centre and the International Convention Centre. Guestrooms are decorated with simple, light wood furniture and have a traditional feel that is in keeping with the hotels' period architecture. All the rooms have satellite television, complimentary toiletries and tea/coffee making facilities. All rooms are non smoking. The hotel's eatery, the Princess Helena Restaurant is open for breakfast, lunch and dinner. Here guests can feast in a relaxed, informal setting choosing from an internationally flavored menu. Naylors Bar is designed in a pub style, and serves hearty pub food and a wide range of drinks